It took far longer to be released than anyone planned, it almost bankrupted Creation Records as a result, and it went through any number of producers and technical staff as Kevin Shields led his band to carry out a particularly obsessive artistic vision. It worked. Truly a monumental rock masterpiece, Loveless built on the astonishing new possibilities of the earlier Glider and Tremolo EPs to create a dense, shimmering web of sculpted feedback, cooing, calm vocals, drones, beats, serene melodies, 60s pop hooks, howling overload, all combined into utter sonic rapture.